The Greater Boston area is home to many of the world’s biggest names in footwear, Reebok, Puma, Stride Rite, Payless, Sperry, and Keds to name a few. And when people working in the footwear industry are in need of counseling, financial assistance, scholarships, or other community resources, they turn to the Two Ten Footwear Foundation. The Foundation originally teamed up with Boston Interactive to redesign its website in early 2008. The redesign was a great success, so afterward, Two Ten continued its relationship with BI and we gave it a new look for the 2010 season.
The new Two Ten website creates a welcoming online atmosphere and is structured so that it’s easy to navigate. This is meant to inspire visitors to take action, whether that’s learning more about Two Ten’s mission, participating in forums, or making a donation. The site was designed to support the Foundation’s goal of strengthening the footwear community with financial, social, and educational support and its tag line “Shoepeople Helping Shoepeople.” Last but not least, Two Ten’s new design is sleek and modern, as to appeal to the ever-stylish footwear community. Learn more about Two Ten and view the new website at www.twoten.org.
