Entries from May 2009

I don’t like to brag, but… we had a very big week at the Boston Interactive office last week, and I just have to share the good news.  Five website / application launches, a few new hires, and a couple new projects made for quite an exciting week here! Read On

When keyword phrases are entered into a query, a search engine searches its database of information to see what information matches that keyword phrase. As it searches its database for these keyword phrases, it filters the results according to its own algorithm and other factors so it only displays what its algorithm has calculated to be relevant. Read On

Remember back in 90’s when Chat was on IRC and surfing the net meant looking at the same three videos linked from everyones ‘web page’? (I liked the cat in the tutu myself). I can remember sitting on the 17th floor of the WEB Dubois library at UMASS locked in a closet sized room with a black monitor, green text and scheduled ‘chat rooms’ with my then girlfriend on the west coast. Surfing the web meant just that, surfing, not having a purpose, not looking up some ailment on WebMD or trying to put Orbitz and Travelocity against each other in a price war; just surfing.

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Full disclosure: I am a recent college grad and have been on Facebook since my freshman year in 2004.  But, it wasn’t until recently in my new role as a marketing specialist that I became involved with Twitter.  That got me thinking: how is it that some social networking tools and trends gain momentum within the college crowd/young professionals, while others seem to be virtually unknown to this highly connected audience?

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“The MITX Digital Combine is bringing the influencers together… that’s where Boston has power.” – Jeff Taylor, Founder of Monster.com

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Last week, I had the opportunity to attend the Nonprofit Technology Network (NTEN) annual conference. The Nonprofit Technology Conference is THE event of the nonprofit tech industry. This year’s conference was held in San Francisco and was sold out! For me, it was great to see so many familiar faces, demo newer products and gather more insights and case studies from the field. I also participated in my first Ignite Session – a 5 minute presentation with automatically timed powerpoint slides. I don’t have my slides up yet, but you can read more about “Talk to Me Like You Know Me” in our latest newsletter. Read On