Entries Tagged 'Interactive'

While doing my morning blog reading I came across a great list of “101 Five-Minute Fixes to Incrementally Improve Your Web Site” from the great people over at Inside CRM.  I realize that 101 tips is a lot of information, so I have summarized 10 big ideas and made the whole thing a little easier to digest. Read On

Inevitably, you are going to come to a point where you need to make a decision about how to grow your website or online communications efforts. Do you buy an off-the-shelf product or build a custom solution for content management, member management or an online community? There are a lot of options out there from Software as a Service (SaaS) models to open source tools. Read On

When it comes to website design, everyone has an opinion.  So why not let those opinions be heard?  This year, in honor of Boston Interactive’s 10th anniversary, we are inviting the public to participate in our newest website redesign project by voting for their favorite homepage design for Save the Harbor / Save the Bay at www.bostoninteractive.com/vote. Read On

In my last post I covered the questions you should ask before deciding to use online video as well as the benefits of integrating online video with the rest of your marketing initiatives.  In this post I will discuss your options as far as where to host your video and simple ways to integrate them with the rest of your website.  If you did not get a chance to read Part 1 yet I strongly suggest you read that first.  Don’t worry, I will wait…

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Tomorrow is the launch date for the famous iPhone 3Gs – Apple’s latest, fastest, and most powerful iPhone. Along with all the hype surrounding the iPhone, and the recent shift towards the new “mobile marketing” field, we have been fielding questions frequently regarding websites that “work” on mobile phones.  But the real question should be “Do mobile-friendly websites really matter?”

The fact of the matter is, if a website is well-designed, it will “work” on the iPhone. Getting it to work on the Blackberry, Palm Pre, or whatever other mobile device is the tricky part. But before you start to plan a mobile website redesign, make sure that you are approaching the project for the right reasons. Be specific about what tangible objectives you hope to attain, and how much value it will bring to your audience.

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Last week, I had the opportunity to attend the Nonprofit Technology Network (NTEN) annual conference. The Nonprofit Technology Conference is THE event of the nonprofit tech industry. This year’s conference was held in San Francisco and was sold out! For me, it was great to see so many familiar faces, demo newer products and gather more insights and case studies from the field. I also participated in my first Ignite Session – a 5 minute presentation with automatically timed powerpoint slides. I don’t have my slides up yet, but you can read more about “Talk to Me Like You Know Me” in our latest newsletter. Read On